Privacy Policy
Effective Date: September 29, 2025
Information We Collect
When you submit our intake form, we collect business information including company details, marketing channel data, technology stack information, and contact details. This includes information about your media spend, ecommerce platform, and primary marketing channels.
How We Use Information
We use your information solely to assess pilot feasibility and provide measurement consulting services across all marketing channels. This includes analyzing your current setup, determining statistical requirements, and providing go/no-go recommendations for comprehensive marketing measurement programs.
Data Sharing
We do not sell, rent, or share your personal information with third parties except as necessary to provide our services. All case studies and results are anonymized before any public sharing.
Analytics and Tracking
We use analytics to understand website usage and improve our services. We capture basic engagement events and geographic regions (not specific locations) for business purposes. No fingerprinting or invasive tracking is used.
Data Retention
We retain your information for 180-365 days or as needed to provide ongoing services. You may request data deletion at any time by contacting us.
Marketing Compliance
Our measurement services include guidance on compliance best practices across all marketing channels, including FTC disclosure requirements, privacy regulations, and platform policies. We help brands maintain transparency and compliance as required by applicable laws.
Contact
For questions about this privacy policy or to request data deletion, contact us at privacy@aluminar.com
Updates
We may update this policy as our services evolve. Material changes will be posted on this page with an updated effective date.